Friday, October 4, 2013

Twitter, the possible dilemma !

Twitter does not have brand equity like Apple (OR) Facebook, like a personality
behind it. Jobs personified Apple and so did Zuckerberg to Facebook.

Granted, its as ubiquitous as Google, but it needs a panacea like Adwords
for it to make a huge difference on the stock price, essentially a viable profit making
business model.

It does have the critical mass of users no doubt and returning visitors/users.
However, the business model and its profit viability is yet to be ascertained.

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